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How to: Search Engine Friendly Websites
You can create a search engine friendly website, by taking care of a few pointers. But, Creating a search engine friendly site does not necessarily mean that you will get top 10 listing for a particular keyword or keyword phrase. It is however a significant step if you want to rank anywhere near the first few pages of the search engine results. A site that is not search engine ready may not even appear in the results for any query.
Why my website is not ranking?
It depends on the keywords, backlinks, site age, site content and
your competitors. The use of CSS alone does not help a site rank,
but the cleanliness and ease of site navigation that helps. Search
engines love good navigation, ease of use and readability for a
visitor.
Focus on Quality Content
Put your energy and time to include quality content in your site.
The content should drive people to come to your page day after day
or week after week to see new updated content.
Add Alternate Text to Your Images
You should describe each picture in the "alt" text for the image.
<img src="name-of-image.jpg" alt="Picture of a
search engine ready website">
Avoid Flash and Videos
Flash in your site can really attract visitor's but it is not
spider-friendly. Robots will not index flash content site. Most
search engine spiders are still unable to properly index Flash
content. Search engine spiders are designed to read text and ignore
images, so placing the majority of your site's content in a Flash
file leaves most search engines without much content to read and use
to determine your site's ranking.
Use CSS this make site more friendly.
Create Relevant Title Tags and descriptions
Validate HTML Code
Use Straight HTML Navigation Links on Your Website.
Remove Hidden Text and text with very small fonts.
Compliment your Java script attractive menus with a simple
sitemap in your webpage or a simple menu somewhere at the bottom.
Use Sitemaps (HTML and XML sitemap ( XML is for search engine)
Sitemaps are pages containing text links to all the other pages on
the site.
